So, listen, people, have you ever wondered why some posts get hundreds of likes, even hitting 1000+, while the vast majority die with just a few?

I've been asking myself this question too, and being as curious and stubborn as a mule, I wanted to figure it out. It took me weeks and dozens of sleepless nights ("Do you ever sleep, by the way?", reptorn asked me two weeks ago). And I finally figured it out!!!

So. It’s not that some pics are masterpieces and others are daubs—although some are. It’s all about the time, when you post them. And then the algorithms. Nothing else.

So, this is how it works. There are “high-traffic” and “low-traffic” hours here, right? If you post your pics, when there are only few users, hasta la vista, baby, your post will sink into oblivion. Inevitably, inescapably, irreversibly.

Now you’re saying you can’t know when it is crowded here, right? Well, you can. After weeks of observation, I can say with certainty that this “golden hour”, or "sweet spot", is around 0:00–2:00 am CET, plus minus.

This means that if you post anything during this period, and preferably around 1:00 am, there’s a really high chance—though no 100% guarantee—that by the end of the day your post could accumulate 500 likes or even more. And even if not, you still get more likes than if you post them at different time.

This is not a theory or conspiracy. Here is the proof. Statistically, of the 28 most-liked posts (4 rows by seven pics) each day—I mean every single day—between a third and a half were posted during this “golden hour.” If this happens every day, it isn’t an anomaly or luck; it’s a rule. You can verify this for yourself by checking the timestamps of posts in the “Most Liked” section of your “Explore” feed, or by scrolling down to the “Latest” section for that time period between around 0:00-2:00 am.

So, you can post literally almost anything, and there’s a pretty good chance you’ll earn 60–120 likes within first two hours—that’s 0.5–1 like per minute. The rest of the work will be done by the algorithms, which pin those "hot" posts to the top rows of everybody's feed, leaving nobody else with a real chance to grow. So, you can literally do nothing, just sit, and at the end of the day you harvest 100s of received likes like a farmer.

So, what posts will earn most likes tomorrow, November 2nd? We can predict this with high degree of probability - those, which will be posted this night at 1:00 am plus / minus one hour.

Now you say, wait, what about other posts that gain 100s of likes and were not created during this golden hour. Yes, there are also other windows of opportunity, let's call them silver hour and bronze hour, but none works as effective as the golden hour.

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